Person using a laptop to browse a personalised travel booking website showing custom holiday suggestions like beach, city, and adventure destinations.

Jet2’s SEO Strategy: Turning Searches into Sales

Jet2 has quietly grown into one of the UK’s biggest names in travel. While they’re best known for package holidays and budget flights, what often slips under the radar is how effectively they dominate online search. Their top spots on Google aren’t accidental – Jet2 has invested heavily in smart travel SEO, turning searches into […]

Illustration of North West UK towns connected by digital SEO pathways, showing the rise of online visibility in places like Blackpool, Chester, and Preston.

Why Smaller Towns in the North West Are Investing in SEO

SEO in the North West is changing. For a long time, Manchester dominated the spotlight, with Stockport following closely behind. Now towns like Blackpool, Chester, Preston and Wigan are making their move. They’ve recognised that showing up online isn’t a nice bonus, it’s essential. More local businesses are turning to digital marketing not just to […]

Illustration comparing SEO and social media marketing strategies, with search results and analytics on one side and social media icons and engagement metrics on the other.

SEO vs. Social Media: Where Should You Start?

If you’re running a small business and trying to grow your presence online, you’ve likely heard people debate SEO vs social media. Everyone has a different opinion, and it’s easy to feel overwhelmed when deciding where to start. What actually works., what brings in customers and which one is worth your time and money? So, […]

Map of Ireland with location pins and search icons representing local SEO across Irish counties.

Local SEO in Ireland: How to Get Found in Your County

If you’re a local business owner in Ireland and want more eyes on your services, then local SEO should be a core part of your digital strategy. Whether you’re based in Dublin, Cork, Galway or Limerick, search engine optimisation isn’t just about showing up in global search results, it’s about being seen by the people […]

Man juggling icon's for SEO, PPC and an arrow pointing upwards

SEO vs PPC in Manchester: Which is Better for Local Businesses?

Running a business in Manchester is competitive. Whether you’re a builder in Didsbury, a solicitor in the Northern Quarter, or a café in Chorlton, chances are you’ve already wondered how to get more people to find you online. You’ve probably heard people mention SEO and PPC, but which one actually works best? When considering SEO […]

How Long Does SEO Take To Work? A Comprehensive Timeline.

Let’s get straight to the point, SEO isn’t a quick fix! If you’re hoping for an overnight miracle, you’ll more than likely be disappointed. However, if you’re after sustainable growth that brings in consistent, high-quality leads over time then SEO is absolutely worth the wait. Still, the most common and important question we get asked […]

Our simple SEO guide which can have a powerful impact on your marketing in 2025

A strong online presence is crucial for success in today’s fast-paced digital world. As we head into 2025, businesses must stay ahead by adapting to new trends, technologies and ever shifting consumer behaviours. This SEO guide will help you, whether you want to grow your brand, engage with your audience more effectively or drive traffic […]

What is SEO and Does My Business Need It?

SEO rarely gets looked into when things are going well. It usually comes up after a quiet spell, a drop in enquiries, or when a competitor starts showing up everywhere on Google. Suddenly the question isn’t “what is SEO?” but “why aren’t we being found?”. The answers aren’t always comfortable, and they’re rarely quick fixes. […]