SEO Lancashire

We check which search terms are bringing traffic to competitors and which ones are being ignored. This helps avoid guesswork and keeps the focus on work that’s likely to pay off.

Your site is checked for issues that quietly limit performance, such as structure problems, weak content, or technical errors. The aim is to spot blockers early and deal with the ones that matter most.

Instead of a generic plan, we set out clear priorities based on your site and your market. You’ll know what’s being worked on first, what comes next, and how progress will be measured.

We review page titles and headings to make sure they match what people are searching for. Pages should be clear at a glance, not vague or overloaded with keywords.

We look at how the site loads on phones and desktops and identify what’s slowing it down. Fixes focus on practical improvements rather than chasing perfect scores.

We check how pages link together and whether important content is being missed. The goal is a structure that makes sense without forcing links where they don’t belong.

Content is written around how people in Lancashire actually search and what they expect to see when they click through. That usually means clear service pages and supporting content that answers questions properly, not filler written for algorithms.

Links are earned from relevant websites where a mention makes sense. We avoid bulk tactics and focus on placements that add context and credibility rather than just numbers.

Business details are checked and kept consistent across key directories. This helps avoid mixed signals and makes it easier for search engines and customers to trust what they’re seeing.

Reports are kept clear and to the point. We show what’s moved, what hasn’t, and where traffic and enquiries are coming from without burying it in charts.

When something works, we build on it. When it doesn’t, we explain why and adjust the approach instead of forcing it to fit a report.

If it’s useful to talk things through, we do. These catch-ups are about understanding what’s happening and deciding next steps, not ticking boxes.

From time to time we check the site for issues that can creep in, such as broken pages or things that stop content being picked up properly. Catching these early avoids bigger problems later on.

Search behaviour changes over time. We keep an eye on new terms that start appearing and decide whether they’re worth targeting based on relevance, not just volume.

Updates are made gradually as rankings shift or competition changes. The aim is steady improvement without disrupting what’s already working.